Entertainment

The quiet return of the mid-budget theatrical drama

A familiar story about the modern film industry goes like this: blockbusters conquered theatrical distribution, streaming swallowed prestige television, and the grown-up dramas in the middle — the $20–$50 million character pieces that used to fill autumn release slates — essentially disappeared. The story is mostly true. But in the past few years the pattern

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Entertainment

A24 built a brand that outsells its biggest movies

A24 occupies an unusual position in contemporary film. Its box-office results, measured by raw ticket sales, are smaller than those of any of the major studios. And yet its cultural footprint — the memes, the merchandise, the loyalty of its audience — rivals brands many times its size. The explanation says something useful about how

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